Let’s Get Social: How To Engage With Different Generations
With sometimes wildly different preferences among members of the three “older” generations — Gen X, Baby Boomers and…
Editor's Perspective June 20
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Will Walmart’s Innovation Strategies Pay Off?
I admit it: I am not a regular Walmart shopper. Part of the reason is there literally are no Walmart…
Editor's Perspective June 13
The Missing Piece In The Retail Technology Stack: Human Beings
A Facebook friend of mine recently published a retail-related rant about the poor service she received while shopping…
Editor's Perspective June 8
Alexa: Retail’s Next Friend…Or Foe?
“Alexa, what’s the weather like today?” “Alexa, add coffee to my shopping list.” “Alexa, play David Bowie.” If…
Editor's Perspective June 1
Jet.com Exec Shares 5 Tips To Survive And Thrive
Although only 2% of household goods are bought online and 8% of all goods are bought online, shoppers…
Editor's Perspective May 24
The Not-So-Sexy Side Of Influencer Marketing
I’ve been writing about the benefits of influencer marketing for a few months now, but with these potential benefits come…
Editor's Perspective May 9
5 Ways To Amplify Your Brand’s Mobile Influence
Smartphones influenced 31% of the $3.39 trillion in total (online and offline) U.S. retail sales in 2016, according to Forrester…
Editor's Perspective May 2
Potential Bonobos Acquisition Shows This Isn’t Your Father’s Walmart
Walmart has undertaken quite a shift in its e-Commerce operations over the past year, with the $3.3 billion Jet.com acquisition, bringing aboard new…
Editor's Perspective April 18
Can A Business Like United Recover From A Customer Service Nightmare?
I wish the airlines had even more competition than they already do, because I think too often, people…
Editor's Perspective April 12Featured
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