Latest In: Executive Viewpoints

adadapted cpgs Executive ViewPoints Molly McFarland

How Can CPGs Expand Their Digital Shelves?

Experts predict that worldwide retail ecommerce sales will grow by 56% over the next few years, reaching approximately…

Executive Viewpoints January 16
John Licata morehouse college Nike SAP vr

Beyond the Hype, a Compelling Business Case for Moving to the Metaverse

The consumer product titan Nike ushered in the 2022 peak holiday shopping season with a fascinating twist, announcing…

Executive Viewpoints January 13
Executive ViewPoints inflation syte Vered Levy-Ron

How Retailers and Brands can Thrive amid High Inflation

With an impending recession and continued high inflation, shoppers are becoming hyper-attuned to how and where their money…

Executive Viewpoints January 13
Amazon Brian Byer Emplicit Executive ViewPoints

Best Practices for Selling on Amazon You May Be Missing

We hear it from retailers all the time. They’ve created a sales presence on Amazon.com, but inexplicably, the…

Executive Viewpoints January 12
Addy Oluyemi BCG design:retail design:retail News design:retail perspectives Signify WWF

A ‘Brighter’ Approach to Improving Sustainability in Retail Stores

Sustainable retail is on the rise as calls for eco-friendly strategies become louder from consumers, shareholders and employees.…

Executive Viewpoints January 11
ActiveCampaign Executive ViewPoints Karen Tang loyalty

How to Turn One-Time Holiday Buyers into Brand Loyalists

The beauty of the retail industry today is the number of options for brands to connect with customers.…

Executive Viewpoints January 11
alibaba Executive ViewPoints inventory Min Yang

Holiday Leftovers? Here are 4 Ways Sellers can Minimize Excess Inventory

The past year presented a plethora of challenges for retailers. Among them were unpredictable shipment of supplies and…

Executive Viewpoints January 10
Cesar Johnston Energous Executive ViewPoints wireless power

Wireless Power and the Retail Store of Tomorrow

Stores are getting smarter by the day, driven in part by the robust experiences witnessed by the majority…

Executive Viewpoints January 9
advertising Alisha Vento franchise model Hyperlocology

Most Brands and Retailers are Wasting Ad Spend on National-Local Cannibalization 

Franchise marketing requires a delicate balance of local and national advertising strategies. But many franchise organizations suffer from…

Executive Viewpoints January 9

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