Latest In: Executive Viewpoints

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Why In-Stock Visibility Should be Retail’s Top Priority in 2025

As we look ahead to the retail challenges and opportunities in the second half of 2025, one priority…

Executive Viewpoints July 29
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How Retailers can Master Tenant-to-Tenant Migrations Without Disruption

The retail sector has seen an intense wave of transformation in recent years, fueled by shifting consumer behaviors,…

Executive Viewpoints July 28
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Stronger Bonds, Stronger Business: The Case for CRM and Loyalty Now

A seismic shake-up in global trade is underway as new U.S. tariff policies take hold. A 10% blanket…

Executive Viewpoints July 25
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Why the Second Sale Matters More than the First

The first purchase is cause for celebration, but it’s the second sale that really matters. That’s when a…

Executive Viewpoints July 24
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It’s Your Relationship: The Hidden Cost of Sending Customers Off-Site for Verification

Brands are investing more than ever in building direct relationships with their customers. First-party permissioned data is now…

Executive Viewpoints July 23
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Are your Physical Stores Unknowingly Alienating 1 in 5 of your Customers?

15% to 20% of the global population is said to be neurodivergent. Though variations still exist from country…

Executive Viewpoints July 23
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How Ecommerce Brands can Navigate Pricing Pressure and Protect Profitability in 2025

This year has proven to be a high-pressure environment for ecommerce brands. Rising supplier costs, climbing digital ad…

Executive Viewpoints July 22
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Leveling the Playing Field: How Smaller Retail Media Networks can Win Big with First-Party Data

Retail media is exploding. U.S. ad spend surpassed $50 billion in 2024 and continues to climb, yet the…

Executive Viewpoints July 21
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The End of the Branded Pen: How Smarter Swag is Reshaping Event Marketing

In event marketing, the giveaway has long served as a reminder of a brand after the event is…

Executive Viewpoints July 18
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