Latest In: Executive Viewpoints

Brandon Gell Clyde gen z gen z consumers IBM Institute for Business Value mckinsey NRF

What to Know About Gen Z Attitudes Toward the Post-Purchase Experience

Did you know there are approximately 67 million people in the U.S. who were born between 1997-2012? This…

Executive Viewpoints January 17
Amazon Web Servies csr Executive ViewPoints Robyn Hill

Taking Your CSR Plans from ‘Good Intentions’ to Tangible Action

A previous blog explored Corporate Social Responsibility (CSR) and the high importance both shoppers and employees put on…

Executive Viewpoints January 16
Executive ViewPoints fraud Matt Haroldson vesta

Don’t Get Scammed by a Grifter: How to Avoid and Manage Gift Card Fraud

Fraud and gift cards go hand in hand. Since their inception in 1930, many have been caught up…

Executive Viewpoints January 14
Adam Dornbusch Bazaarvoice EnTribe tiktok user-generated content

Why Brands Need to Prioritize User-Generated Content Within Their Marketing Strategies

With consumers spending more money online and more time on social media (more than half of the global…

Executive Viewpoints January 14
cannabis Executive ViewPoints Hub International Jay Virdi and Lindsay Shapiro

Risky and Rewarding: When Cannabis Businesses Go into Retail Spaces

In some parts of the country, the demand for cannabis extraction, distribution and retail dispensaries has outpaced supply.…

Executive Viewpoints January 13
customer service Executive ViewPoints Linnea Geiss PDI Software

4 Tips for Staying Ahead of Retail Competitors

As M+A activity continues, convenience retailers are experiencing increased pressure to maintain market share. That pressure is driving…

Executive Viewpoints January 12
Are Traasdahl Crisp Executive ViewPoints sustainability

We Don’t Need to Wait for 2050: How CPG Brands and Retailers Can Take Climate Action Today

In the months leading up to the recent UN Food Systems Summit and COP26 UN climate talks in…

Executive Viewpoints January 11
customer service Darnell Witt Executive ViewPoints PartnerHero

What all Retailers Should Know About Outsourcing Customer Service

As your business grows, so too will the customer support tickets, making it critically important that you scale…

Executive Viewpoints January 10
Amazon FedEx Ryan Millman Target undigital UPS Walmart

Amazon’s Missing Out on a Billion-Dollar Marketing Channel: Packages

In just a few short years, Amazon created a booming advertising business that opened doors for other retailers,…

Executive Viewpoints January 10
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