Digital Grocery: A Marketing Gold Mine for Non-Food Brands
Food and beverage brands already know the value of reaching grocery shoppers digitally. Grocery ecommerce isn’t just growing…
Executive Viewpoints August 18
Latest In: Executive Viewpoints
Leading the GEO: Is your Team Ready to Come Out on Top?
Cutting-edge technologies like Google Lens and other search tools powered by mainstream LLM models are the new normal.…
Executive Viewpoints August 15
The Great Retail Rewind: Nostalgia’s Back on the Shop Floor
Feel a sense of déjà vu? You’re not alone. These days, culture seems to be in a constant…
Executive Viewpoints August 14
Why Following Amazon is Probably Killing your Retail Media Strategy
Retail media is being rewritten. For years, the dominant approach has been to follow Amazon’s blueprint — build…
Executive Viewpoints August 13
Visibility and Supplier Diversification: The Twin Pillars of Supply Chain Resilience in 2025
After years of pandemic-related disruption, 2025 was supposed to mark a turning point. Instead, volatility is once again…
Executive Viewpoints August 12
Labubu Lessons: The Power of Virality, Treat-Yourself Culture and Owning a Moment
Yes, you read that right – Labubu. Thankfully, I have Gen Z kids and a marketing team that…
Executive Viewpoints August 11
How AI and Image Recognition are Transforming the Retail and CPG landscape
The retail and Consumer Packaged Goods (CPG) industries are undergoing a profound change, driven by the wins and…
Executive Viewpoints August 8
Your AI is Only as Good as the Knowledge Base it’s Built Upon
Will your AI confidently deliver the right answers or stumble through outdated knowledge while your customers grow increasingly…
Executive Viewpoints August 7
How Indoor Playgrounds are Revitalizing Malls and Foot Traffic
Since 2022, many retail malls have experienced a decline in shopper traffic, with losses ranging from 1% to…
Executive Viewpoints August 6Featured
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