You Don’t Just Need Personalization — You Need The Right Personalization
This might sound familiar. You’re on your phone and a pair of shoes catches your eye. Deciding to…
Executive Viewpoints March 2
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Why Shopping Apps Are Well Worth The Investment In 2020
Apps are now a key driver of customer loyalty, and from all indicators, apps will continue to be…
Executive Viewpoints February 28
Top Ways For Retailers To Maximize Their Contactless Investment
After widespread global adoption — outside of the U.S. tap to pay makes up over half of all…
Executive Viewpoints February 28
From Disgruntled To Loyal: Building Trust In Spite Of Negative Reviews
It happens. Despite your brand’s best efforts to delight customers or provide consistent product quality, every now and…
Executive Viewpoints February 27
SMS Campaigns: More Upside Despite Challenges
In the often confounding and confusing landscape of cannabis marketing, there is one bright spot: text message marketing.…
Executive Viewpoints February 26
CCPA And Data Collection: What Retailers Need To Know
As people around the world were ringing in the new year, the California Consumer Privacy Act (CCPA) went…
Executive Viewpoints February 25
Sharing Data Across Your Business Could Be The Key To Driving ‘Fit For Purpose’ CX In 2020
Dealing with customers is harder than ever, but more profitable than ever. Customers want omnichannel service and can…
Executive Viewpoints February 24
Empowering Retail Managers To Drive Greater Customer Engagement With DataOps
As retailers constantly adjust to shifting customer preferences, data becomes a crucial tie between the brick-and-mortar and online…
Executive Viewpoints February 24
Augmenting The Retail Workforce And Building Solutions For Them
We’ve read the dire headlines about the changing work landscape, claiming that automation and AI are threatening millions…
Executive Viewpoints February 21Top Stories
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