Retail: Why you Should Include Your Employees in Your Marketing
As online purchases increased and face-to-face consumer engagement with staff reduced, more and more retail brands leaned into…
Executive Viewpoints May 30
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Make Customer Data Work for You – the Right Way
Every retailer knows the power of a great customer experience. From getting a gift card offer when you’re…
Executive Viewpoints May 29
Addressing AI Privacy Risks in Light of Minnesota’s Proposed Legislation
Artificial intelligence is a powerful technology, and in recent years, several use cases have emerged — both positive…
Executive Viewpoints May 28
Cultural ‘Moments’ are Bigger than Ever — Can Brands Authentically Engage with Them?
With the summer season fast approaching, marketers are once again gearing up for the next big cultural moments…
Executive Viewpoints May 27
How Retailers are Helping Lower Emissions and Costs with Automation
As industries around the world face mounting pressure to reduce their carbon footprint and optimize energy management, the…
Executive Viewpoints May 26
Beyond Basics: The Rise of Maximalism in Retail
After years of Marie Kondo-esque simplicity, the retail design era of “back-to-basics” aesthetics — defined by neutral palettes…
Executive Viewpoints May 23
Hyper-Personalization Strategies Any Retailer Can Try
Shopify’s Future of Personalization report names the top trends in 2025, and hyper-personalization is at the top of…
Executive Viewpoints May 23
7 Best Practices in Customer Loyalty for Retail Marketers
Today’s retail customers expect more than just great products — they expect great experiences. They want brands to…
Executive Viewpoints May 22
Why Edge Computing is the Missing Piece in Retail’s AI Revolution
The promise of artificial intelligence in retail is no longer theoretical — it’s rapidly becoming a competitive necessity.…
Executive Viewpoints May 21Featured
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