Latest In: Executive Viewpoints

customer feedback Executive ViewPoints georgina nelson trurating
0aageorgina

Getting The Whole Customer Feedback Story

Good or bad — customer feedback promises to make its mark on your top line. Rave reviews can…

Executive Viewpoints March 19
Computop digital wallets Executive ViewPoints payments ralf gladis
0aaRalf Gladis Computop

Is Cash Dead? An International View

It’s widely believed that the ancient Greeks invented money as we know it. On the contrary, however, the…

Executive Viewpoints March 16
John Kueber live programming LiveShopCast QVC

How ‘Going Live’ Helps Your Brand Connect With Your Customers

By John Kueber, LiveShopCast QVC launched on Nov. 24, 1986 and sold $7,400 worth of merchandise in its…

Executive Viewpoints March 16
Executive ViewPoints visual iq wayne st amand
0aaWayne St. Amand VisualIQ

Nine Things Retailers Can Do To Compete With Amazon

2017 did not go easy on retailers. Despite retail spending growing globally year-over-year, more than 6,700 store closures…

Executive Viewpoints March 15

If Tariffs Spark A Trade War, What Will Be The Impact On U.S. Retail?

President Trump’s recent decision to impose tariffs on steel and aluminum produced outside the U.S. has come under…

Executive Viewpoints March 14
aptos dave bruno

CRM, Redefined: Transitioning From Traditional Segments To Shopper Missions

The explosion of interaction and commerce touch points has transformed shopping from a linear, transactional process into a…

Executive Viewpoints March 14
content espirit Executive ViewPoints heidi unruh omnichannel marketing
0aaHeidi Unruh eSpirit

10 Tips To Maximize Your Omnichannel Marketing Strategy

There are plenty of ways to connect with customers on their channels of choice. What can be difficult…

Executive Viewpoints March 13
apt Jonathan Marek top retail trends

It’s The Business Model Itself That’s Changing: Top Retail Trends

By Jonathan Marek, APT, a Mastercard company It is no secret that retailers are facing headwinds due to…

Executive Viewpoints March 12
augmented reality kitewheel Mark Smith
0aaMark Smith Kitewheel

Augmented Reality Is The New Reality: What To Expect And Learn From Brands

As expected, Apple’s iPhone X showcases an array of impressive features. Among them are advances like FaceID, high…

Executive Viewpoints March 12
Retail Trendcaster Webinar Series
Retail Strategy & Planning Series
Holiday ThinkTank