How Brands Can Turn Viral Moments into Lasting Consumer Loyalty
The way we shop is transforming, driven largely by millennials and Gen Z as they shift from active…
Executive Viewpoints December 9The way we shop is transforming, driven largely by millennials and Gen Z as they shift from active…
Executive Viewpoints December 9The holiday season is undoubtedly one of the most competitive times for retailers and brands vying for shoppers’…
Executive Viewpoints December 6If you stop to think about it, we must be a little crazy to expect so many things…
Executive Viewpoints December 5You can’t advertise your way out of a pricing problem. Early this year, we were working closely with…
Executive Viewpoints December 4Real talk — we all know what the next few months look like. You’re in the middle of your…
Executive Viewpoints December 3Pre-loved fashion is having its moment, and for good reason. In the past year, 42% of U.S. shoppers…
Executive Viewpoints December 2For the last half decade, U.S. and European retailers have observed – and, often, participated in – the…
Executive Viewpoints November 29As the holiday shopping season approaches, retailers face increased pressure to facilitate a seamless and secure shopping experience.…
Executive Viewpoints November 28The past year has been brutal for big retailers when it comes to cybercrime. Breaches have compromised customer…
Executive Viewpoints November 27