Technology Takes Top Priority At Decoded Fashion Summit
Last week, I attended Day 1 of the Decoded Fashion Summit held in New York City. While fashion…
Executive Viewpoints November 4
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Is REI Making The Right Call To Close Stores On Black Friday?
The 2015 holiday shopping season is nearly upon us. Last year around this time, we asked how remaining…
Executive Viewpoints November 4
Differentiation In A Channel-Agnostic World
The “antennas” of advertisers and retailers are sharply raised as the holiday season rapidly approaches. Smart advertisers and…
Executive Viewpoints November 3
Why Offer In-Store Fulfillment?
The number-one reason retailers pursue an omnichannel strategy is customers expect it. A customer shopping online wants to…
Executive Viewpoints November 2
Associate Training And The Customer Experience Paradigm
With every new season, product line and technology adaptation, we have seen the retail market rapidly change. Retailers…
Executive Viewpoints November 25 Ways To Encourage Customers To Share Your Brand’s Content
By Kristina Dolan, Spendsetter Content is everywhere. Consumers today are being bombarded from all angles by YouTube videos,…
Executive Viewpoints November 25 Ways Retailers Are Failing With Email Marketing
By Jess Stephens, SmartFocus Today, more emails are being sent out than ever before, but fewer are actually…
Executive Viewpoints October 30Retail Recap Of The Week
The end of October brings us further into the fall season, which means Halloween is right around the…
Executive Viewpoints October 29Are Online User Reviews Trustworthy?
Last week, Amazon stepped up its efforts to combat fake reviews when it filed an action against 1,114…
Executive Viewpoints October 28Top Stories
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