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4 Social Media Tips For Back-To-School Marketing Campaigns

Picture this: It’s mid-June and eager students sit in a stuffy classroom, counting silently until the school bell…

Executive Viewpoints July 13
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Dispelling Five Major Myths Of Customer Loyalty

By Ryan Rose, Clutch  As an increasing number of businesses embrace “customer-centric” mantras and strive to earn consumer…

Executive Viewpoints July 13
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Analytics Are The Power Tools Of Retail

By Alan Lipson, SAS If you were building a house today, no one would question the use of…

Executive Viewpoints July 10
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5 Ways To Make The Grade In Mobile

By Alicia Fiorletta, Senior Editor  What’s the first thing you do when you wake up in the morning?…

Executive Viewpoints July 9
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Did Whole Foods Address Its Pricing Problem The Right Way?

Last week, John Mackey and Walter Robb, co-CEOs of Whole Foods, admitted to a pricing faux pas. The New…

Executive Viewpoints July 8
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IoT Defined And Explained

By Alicia Fiorletta, Senior Editor There has been a lot of buzz surrounding the Internet of Things (IoT)…

Executive Viewpoints July 7
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The Internet Of Things: Driving Results In Retail With Connected Solutions

Did you know we’ve been talking about the “Internet of Things” (IoT) since 1999? Talk of IoT creates…

Executive Viewpoints July 6
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Localizing Product Mix

The word “local” has been so overused in the business of retail that it has become nearly meaningless.…

Executive Viewpoints July 6
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Customer Insight Drives A New Brand Loyalty

By Jennifer Krizanek, Stibo Systems Do you ever find yourself wondering whether businesses even know who you are?…

Executive Viewpoints July 6
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