Superior Personalization Uses Data Analysis To Predict, Not Just React
By Graeme Grant, Demandware You’ll be hard pressed to find a retailer today that isn’t prioritizing the…
Executive Viewpoints January 16By Graeme Grant, Demandware You’ll be hard pressed to find a retailer today that isn’t prioritizing the…
Executive Viewpoints January 16It would be a vast understatement to say that McDonald’s has been criticized for how it prepares its…
Executive Viewpoints January 15More than 32,000 executives trekked to New York City to attend the National Retail Federation’s annual BIG Show.…
Executive Viewpoints January 14The retail industry is in a constant state of change. Although big-name brands like Macy’s and Amazon are…
Executive Viewpoints January 14The ways in which retailers use personalization in online marketing have changed dramatically since the early days of…
Executive Viewpoints January 13The global spread of Internet-enabled devices (there are approximately nine billion now, a figure projected to rise to…
Executive Viewpoints January 12By Jenna Puckett, TechnologyAdvice Free lunch, gym memberships, flexible work hours, travel stipends, ‘Whiskey Fridays” – does this sound like…
Executive Viewpoints January 12By Lynn Wang, Apptimize It’s January. The holidays are over. Take a minute to breathe and congratulate yourself…
Executive Viewpoints January 9By Holly Pavlika, Collective Bias After two months of gorging ourselves on rich food and drink, January…
Executive Viewpoints January 9