Bonobos and Warby Parker Use Social Media Analytics To Increase Engagement, Enrich Curation
This is Part III of Retail TouchPoints’ multi-part feature investigating trends and developments in social media analytics and…
Executive Viewpoints June 12
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Unlocking the Secrets of Connected, Continuous Planning
Retailers and brands today face a double-edged sword. On one side, omni-channel retailing and proliferating customer touch points…
Executive Viewpoints June 11Heuristic Number 5: Consistency [FastCompany]
This social commerce image was featured in a recent FastCompany article and was created by TabJuice.com
Executive Viewpoints June 8Getting Closer To The Customer [Infographic]
Retailers have numerous opportunities to engage with customers, to provide information, answer questions and respond to complaints. To…
Executive Viewpoints June 5Video Analytics Debate: From Mission Impossible to the Mall
Retailers use video surveillance cameras for a host of reasons — everything from loss prevention to customer safety…
Executive Viewpoints June 5Intent to Buy Cartoon #5: Email Offer
In an ever-changing world, retailers must take into account people’s ever-changing lifestyles. By focusing on your audience’s in-the-moment…
Executive Viewpoints June 1Is Traditional Retail Dying?
As CEO of a company that is working to level the playing field between online and physical retailers,…
Executive Viewpoints May 28Combat The Amazon Price Check App With Effective Multichannel Retailing
The Amazon Price Check app was an inevitability for the industry — smartphones eliminate information asymmetries on pricing…
Executive Viewpoints May 28Why Do Users Become Disengaged With Your Email [Infographic]
For retailers, their brand reputation and engagement with customers are top priorities. With many communication vehicles to choose…
Executive Viewpoints May 22Featured
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