Latest In: Executive Viewpoints

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5 Digital Tools To Boost Your Brand In 2012 [Infographic]

Today’s savvy shoppers have access to a variety of digital shopping tools including digital coupons, Facebook storefronts, gamification…

Executive Viewpoints March 20
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In-Store Insights Help Turn Browsers Into Buyers

There’s a lot of chatter in the retail space about the threat of online sales to traditional brick-and-mortar…

Executive Viewpoints March 19
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Driving Shopper Loyalty Through Digital Platforms

Imagine today’s typical trip to the store ― that big, complex place where we go to get all…

Executive Viewpoints March 19
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Executive Viewpoints March 15
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Gamification Goes Mainstream [Infographic]

Games and competition are proving to be a successful way to engage shoppers. For retailers, gaming strategies help…

Executive Viewpoints March 13
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Personalization In 2012: Intent Leads, Social Matures

While personalization has existed for more than a decade,  emerging as a priority for every online retailer, 2012…

Executive Viewpoints March 13

Consolidating Big Data To Create One View Of The Customer

Over the past 20 years, new technologies have helped shift how retailers market to their customers. Before the…

Executive Viewpoints March 12
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Develop An Interest In Pinterest: 3 Ways To Capitalize On The Latest Social Network Craze By Amanda F.…

Executive Viewpoints March 7
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The Psychology Behind Consumer Spend [Infographic]

Executive Viewpoints March 6
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