The Rise Of Datarati
The ability to analyze customer data and turn that insight into highly relevant customer communications provides a powerful…
Executive Viewpoints December 29
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Improving Resiliency Strategies To Decrease Risk
Savvy retailers are developing recovery plans and strategies in light of potential risk from hurricanes, floods and power…
Executive Viewpoints December 28Getting Ahead Of The Curve With Comprehensive Price Intelligence
Price matching and price adjustment policies are all over the news this holiday season. In addition to the…
Executive Viewpoints December 21Socialize The Search Experience To Gain More Fans And Conversions
Social network sites have become the online equivalent of the family living room or local coffee house ―…
Executive Viewpoints December 15Social and Mobile Integration A Valuable Part Of Cross-Channel Commerce Paradigm: Convergent Commerce Series, Part III
With mobile and social quickly emerging as the new consumer focal points, retailers need to fully understand these…
Executive Viewpoints December 15Retailers Face A Battle For Relevancy In A Mobile World
A trip to the store is not what it used to be. The days of making a list,…
Executive Viewpoints December 8How Social Media Customer Feedback Helps Retailers Enhance the Customer Experience
Much is written about social media and its impact on brands and consumer opinions. Even more commentary has…
Executive Viewpoints December 1Oracle’s Cross-Channel Commerce Platform
Following Oracle OpenWorld 2011 held in San Francisco in October, Retail TouchPoints connected with Mike Webster, General Manager…
Executive Viewpoints November 16Code of Content
According to comScore’s recent study of mobile quick response (QR) code scanning, 14 million Americans scanned QR codes…
Executive Viewpoints November 10Featured
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