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AR Advances Spark Consumer Interest: Will Retailers Grab The Opportunity?

Do you remember when the world went wild over the augmented reality (AR) game Pokémon Go? It was…

Features October 31
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Exclusive Q&A: How Retailers Can Escape The ‘Content Trap’

All kinds of businesses have been rocked by the digital revolution: news, music, media, transportation — and most…

Features October 30
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Amway Boosts Social Engagement With Two-Pronged Marketing Approach

As a company that specializes in the use of multilevel marketing to sell its health, beauty and home…

Features October 27
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Tommy Bahama, Costco, Foot Locker CEOs Chart Diverse Paths To Success

At the SAP Retail Executive Forum held earlier this month in New York City, chief executives from a…

Features October 25
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Sportswear Retailer Integrates Payment Into VR Experience

The jury may still be out on whether virtual reality (VR) will truly take off as a shopping…

Features October 18

Viral Video, Focused Customer Targeting Increases Orders 135% For Biaggi

A video inspired by its star’s ability to effectively pack a carry-on bag that unexpectedly went viral has…

Features October 18

JOANN Stores Leverages Data-Driven Email To Boost Online Orders 150%

By unifying and harnessing shopper data across its platforms and stores, JOANN Stores reaped a key benefit: revitalizing…

Features October 16
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2017 Holiday Tips: Personalize Promotions, Target Millennial Dads, Prepare For ‘Black November’

Channel-agnostic retail is shaping the 2017 holiday season, requiring merchants to readjust many aspects of their holiday planning,…

Features October 12
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3 Retailer Perspectives On Future Business Success: Hershey’s, Jo-Ann Stores, TechStyle

The onslaught of bankruptcies and acquisitions is motivating the smartest and most innovative retail businesses to find new…

Features October 10
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