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Best Practices for Boosting Supply Chain Visibility
Over the past three-plus years, the retail and shipping industries — not to mention everyday…
12 Ways Online Retailers Trick Consumers with Deceptive Design
While “dark patterns” first got their name in 2010, they are nothing new in the…
Search, Social, & Connected TV: Why this Combo is Like Rocket Fuel for Your Ad Campaigns
Unlike broadcast television, Connected TV (CTV) gives today’s brands a receptive and engaged audience that’s…
Retail Transformation Begins with a Unified Commerce Platform
The modern consumer’s buying journey is no longer linear or isolated to one channel. It…
5 Trends Shaping the Future of Retail Strategy & Execution
The retail industry is no stranger to disruption. At every turn, successful brands have learned…
The Ultimate Guide to CDPs
Customer Data Platforms (CDPs) are much more than simply CRM systems on steroids. They ingest…
80% of Customers Influenced by Shipping Costs as Inflation Weighs on Decisions
Inflation has put cost at the top of shoppers’ minds, and it’s being reflected in…
Consumers Increasingly Using Voice Assistants, but Companies Lag in Development
After a flurry of interest when smart speakers first hit the market, the excitement surrounding…
Which Brands are Rewriting the Rules of Loyalty Programs?
Just as retail has grown more complex and heterogeneous, so have the loyalty programs retailers…
Get Post-Purchase Right or Risk Losing the Next Sale
The customer experience doesn’t end when shoppers press the “buy” button. In contrast, this marks…
Omnichannel Orchestration: How to Optimize Inventory Amid Shifting Consumer Behaviors & Industry Disruptions
The retail landscape is more complex than ever before. Inflationary pressures influencing consumer buying behaviors…
Personalized Content Motivates Purchases for 59% of Consumers
Providing personalized content to shoppers has a measurable impact on their purchasing decisions: 59% are…
