Latest In: Adobe

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Does Maternity And Paternity Leave Reform Have A Place In Retail?

Maternity and paternity leave is a hot-button issue in America, especially after Netflix announced that it would implement unlimited…

Executive Viewpoints August 12
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Farfetch Eyes Global Growth With Improved Search Advertising

Online-only retailer Farfetch provides shoppers with anytime, anywhere access to unique fashions from all around the world. Founded…

Features May 15
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Adobe Marketing Cloud Integrates With Microsoft Dynamics CRM

Adobe and Microsoft have established a new partnership to integrate the Adobe Marketing Cloud with Microsoft Dynamics CRM.…

News April 30
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Turning Lemons Into Lemonade: How To Find The Opportunity In Negative Customer Experiences

By Mickael Bentz, Adobe Campaign Social media has provided a digital megaphone for disgruntled customers to publicly shame…

Executive Viewpoints April 27
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ThinkGeek Keeps A Pulse On Customer Lifetime Value With Adobe

The e-Commerce universe is growing at a rapid pace, and merchants are striving to pique consumer interest in…

Features July 16
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Renault Uses Mobile Apps To Bring Brand Content To Life

Mobile usage is on the upswing, with 56% of American adults now using smartphones, versus 46% in 2012, according…

News July 10
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Gamification: Consumer Loyalty And Employee Engagement For The Internet Generation

  Following is Part 1 of the Retail TouchPoints series focused on Retail Wins In Gamification. In this…

News March 25
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ASOS Taps Mobile Apps To Share Content With Fashion-Savvy Consumers

Consumers leverage smartphone and tablet applications to interact with their favorite brands, as well as access detailed content…

News March 21
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Retail And Catalog Apps Gain Popularity Among Mobile Shoppers

Increased consumer interest in shopping apps means retailers must adapt to meet rising expectations for specialized mobile shopping…

Features February 19

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