Retail Media is Omni-Funnel: How to Master It
When you imagine retail media’s place in a marketing funnel, do your eyes look toward the bottom? If…
Executive Viewpoints November 28
Latest In: Amazon
When Customers Aren’t Holiday Shopping, They’ll be Streaming
The winter holiday season is a critical time for retail. November and December holiday sales average around 19%…
Executive Viewpoints November 21
Amazon Lays off Hundreds in Alexa Division, Homes in on Gen AI
Amazon has confirmed it is laying off “several hundred” jobs in its Alexa division, the latest move in…
News November 20
Amazon to Sell Hyundai Cars Online in 2024; Automaker Selects AWS as Cloud Provider
No, they won’t arrive on your doorstep in a giant box cushioned by packing peanuts, but Amazon customers…
News November 17
How Food Retailers Can Build Their Brands with Healthier Own-Label Ranges
The perception or image of private-label brands has evolved — from being seen as a cheaper or lower-quality…
Executive Viewpoints November 16
Nike Revamps C-Suite with New Leaders in Design, Innovation, Marketing and Tech
Nike is making several top-level personnel changes in key areas, with new leaders in marketing, design, innovation and…
News November 15
Physical Retail Environments will be Transformed by the Widespread Adoption of AR Glasses
The incoming adoption of augmented reality (AR) glasses has the potential to transform life as we know it…
Executive Viewpoints November 15
Temu Lawsuit Targets Counterfeit Apps and Lookalike Online Marketplaces
Editor’s note: On Nov. 20, 2023, Temu won a preliminary injunction in the U.S. District Court for Arizona…
News November 14
Amazon Links Up with Meta, Snap to Enable In-Platform Social Purchases
[This story was updated on Nov. 14, 2023, to include news of a similar partnership with Snapchat.] Meta…
News November 13Featured
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