How Retailers Can Use Beacons To Beat Amazon Go In 2017
By Devika Girish, MobStac Unless you have been living under a rock, you’d agree that Amazon shook up…
Executive Viewpoints April 10
Latest In: beacons
Fathom Launches Management Platform For Beacon Ecosystems
Hardware and cloud-based software system Fathom has launched a Bluetooth Low Energy (BLE) proximity gateway solution designed to…
News January 3
NRF Big Show Preview: Editors’ Picks For Can’t Miss Sessions
Bigger than ever, the 2017 National Retail Federation (NRF) Annual Big Show will feature more than 300 speakers…
Features December 9
Macy’s Commits To 100% RFID Tagging: Will Others Follow Suit?
The application of radio frequency identification (RFID) tagging within retail has been a major discussion point for industry analysts…
Editor's Perspective November 2Macy’s Commits To 100% RFID Tagging: Will Others Follow Suit?
By Glenn Taylor, Senior Editor The application of radio frequency identification (RFID) tagging within retail has been a…
Executive Viewpoints October 25
Mad Science Enhances Brick-And-Mortar Visibility With Location-Based App
Retailers — particularly small businesses with limited marketing budgets — are always on the lookout for new ways…
News September 1Oracle Integrates Swirl Mobile Platform Into Marketing Cloud Ecosystem
Mobile marketing platform provider Swirl has launched its Mobile Presence Management and Marketing Platform on the Oracle Marketing…
News August 4
Moving Beyond The Hype: 3 Tips To Bring Personalization To The Next Level
It should come as no surprise that location-based marketing is gaining traction as it evolves, especially in the…
Executive Viewpoints August 2Give The Kids What They Want: Digitize The Store And Secure The Loyalty Of Future Shoppers
By Paul Milner, Displaydata If you are a retailer and are not already thinking about the effect that…
Executive Viewpoints June 24Featured
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