Bridging The Gap: How Mobile Connects The Digital And Physical Shopping Worlds
By Josh Marti, Point Inside Imagine walking into a store that seamlessly connects your online digital experience with physical…
Executive Viewpoints October 17
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Macy’s Invests In New Omnichannel Strategies
Macy’s, Inc. has unveiled new developments in its omnichannel strategies and technology investments as the retailer focuses on…
News September 16
GameStop Begins Chain-Wide Beacon Deployment
Beacon technology can help retailers better understand consumers’ path-to-purchase and, in turn, deliver more relevant offers and messages…
Features August 27The 4 Things To Know Before Launching Your First Beacon Deployment
By Marc Ferrentino, Nomi Unless you’ve been hiding under a rock, you’ve probably been bombarded with the hype…
Executive Viewpoints July 11iBeacon And The Emergence Of The Smart Store: 5 Approaches To Customer Loyalty
By John Bee, White Space Retailers are going through one of the biggest shifts in consumer behavior. E-Commerce…
Executive Viewpoints June 6
Tarrytown Pharmacy Offers Personalized Shopping Experiences With Beacon Technology
Beacon technology has been a hot topic among retailers striving to improve the brick-and-mortar shopping experience. For smaller…
Features April 10A Retail Wireless Registry For 50 Billion Things
By Gary Schwartz, CEO, Impact Mobile When Cisco’s CEO, John Chambers, took the stage at CES in…
Executive Viewpoints January 28Are Beacons In Your Company’s Future?
Beacons were a very hot topic at this year’s NRF BIG Show, largely due to the buzz surrounding…
Executive Viewpoints January 22The RTP Team Gives The Scoop At #NRF14 (Day 1)
At the conclusion of the first day of the NRF Big Show 2014, Retail TouchPoints editorial staff members shared their…
Executive Viewpoints January 15Featured
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