Latest In: big data

Retailers Need To Humble Big Data

For retailers, the “Big Data” world can be an intimidating place. Gartner Research has indicated that information volume…

Price Sentiment Declines 27% On Black Friday And Cyber Monday

Smart marketers are sharpening their focus on insights from social impressions ― the ultimate source of customer sentiment.…

New Release Of EmcienPatterns Helps Retailers Leverage Big Data

Retailers that are positioned to respond quickly to market shifts and competitive demand across channels are well positioned…

How To Use ‘Big Data’ In A Sentence(And A Business Plan) By Debbie Hauss, Editor-in-Chief There was a…

Introduction To Applied Big Data For Stores

As the Big Data megatrend continues to skyrocket, we’ve seen the rapid development of its lesser-known cousin “Applied…

From Yuppies to Yemmies: How To Market To Millennials Without Boring The Boomers

  The term “Yuppie” was coined at just about the time the Millennial generation was born. Both made…

RetailNext Reports Big Data Milestone

The collection and application of Big Data is significantly impacting IT spending and retail strategies. Gartner predicts that…

Leveraging Retail Analytics To Make Better Marketing Decisions

This is Part 1 of the Retail TouchPoints Retail Analytics feature, spotlighting how retailers can make better marketing…

Big Data Goes Back To School [Infographic]

This Back-To-School season parents and teenagers said they will make the majority of their purchases in-store: 59% of…