Texas Humor Improves Mobile App CX From Lone Star To 5 Stars
Clothing company Texas Humor, a small business that operates an e-Commerce shop selling Texas pride apparel, has selected the…
News August 3
Latest In: CX
Personas Vs. Personalization: Should Both Be Part Of Marketers’ Toolkits?
Marketers have long relied on personas to segment their customer base into manageable groups. But with consumers demanding…
Executive Viewpoints March 1
Microsoft Exec Shares 7 Tips For CX Success
Marketers are challenged with delivering an exceptional customer experience (CX). They all know and say that CX is…
Features March 1Whole Foods Leverages Customer Data To Improve Merchandising
Whole Foods Market has partnered with dunnhumby to help evolve its category management and merchandising through customer data…
News February 15Lowe’s Mexico Enhances CX With Price Optimization
Lowe’s Mexico has partnered with Upstream Commerce, a provider of cloud-based, automated competitive pricing and product analytics solutions…
News September 27
Fostering Loyalty In The Digital Age
“Anyone can sell their product by dropping prices, but that does not breed loyalty.” ― Simon Senik Loyalty. Oxford…
Executive Viewpoints September 20
Attention C-Level Execs: Own The Customer Experience To Drive Digital Success
While every retailer desires a digital transformation that sets them apart from peers in today’s omnichannel environment, becoming…
Editor's Perspective May 31Attention C-Level Execs: Own The Customer Experience To Drive Digital Success
By Glenn Taylor, Associate Editor While every retailer desires a digital transformation that sets them apart from peers…
Executive Viewpoints May 31How To Use Human Data And Reciprocity Of Value For CX Innovation
By Ernan Roman, ERDM “Just 5% of brand marketers think they are doing an excellent job at making…
Executive Viewpoints March 14Featured
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