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Lowe’s Introduces Interactive ‘Digital Twin’ to Align With 3D Product Catalog

Lowe’s Introduces Interactive ‘Digital Twin’ to Align With 3D Product Catalog

Home improvement retailer Lowe’s has unveiled its interactive retail digital twin in two stores and will open its…

News September 21
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Leveling Up CBD Product Packaging and Branding With AI to Ensure Consumer Attention, Retention and Conversion

Leveling Up CBD Product Packaging and Branding With AI to Ensure Consumer Attention, Retention and Conversion

Within the heavily regulated CBD industry, it’s difficult for brands to advertise their products across the same depth…

Executive Viewpoints September 21
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Why DTC Brands Need to Add a Confidence Layer to Their Data Stack

The modern data stack is not dead, in spite of the many conversations going around the internet to…

Executive Viewpoints September 16
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Davines Boosts Conversion With Personalization-Powered Social Proof

Davines Boosts Conversion With Personalization-Powered Social Proof

Among the challenges faced by eco-friendly haircare brand Davines during the COVID-19 pandemic was a loss of word-of-mouth…

Features August 30
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SKUx Helps Retailers Capture First-Party Data from Engagement With Offers

SKUx has launched the Buyer (X)ccelerator, with the goal of helping retailers capture first-party data based on how…

News August 18
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Nike Rise London

Nike Rise

Nike has opened its third Nike Rise concept store, its first in Europe, in West London. Following the…

Features August 8
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Enterra Solutions Helps Retailers Handle Data Analytics at Scale

The Enterra Solutions Autonomous Decision Science (ADS) platform aims to combine AI, glass box explanatory mathematics and non-linear…

News August 4
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As Inflation Weakens Shopper Loyalty, Retailers Can Win Them Back With Data and Personalization

Inflation reached 9.1% in June 2022, according to the U.S. Bureau of Labor Statistics Consumer Price Index (CPI),…

Features August 3
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Zero-Party Data Builds Loyalty and Reduces Mistargeting

The increasing importance of consumer privacy in online marketing has thrown the industry for a loop that people…

Executive Viewpoints August 2
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