Latest In: data

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0aaaBrooks Robinson Springbot

Addressing The Unique Marketing Challenges Of SMB E-Commerce Merchants

According to the latest numbers from the National Retail Foundation, SMBs make up more than 98% of all…

Executive Viewpoints December 4
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0aaaDavid Britton Experian

You Can Have It All: Customer Security And Convenience

As online retailers, you constantly struggle. You want your customers to have a great experience and avoid any…

Executive Viewpoints November 29
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0aaSandra Gudat CustomerCommunicationsGrp

3 Missteps In Managing Customer Marketing Strategy And Data

Mistakes happen. But if you can avoid them, wouldn’t you? You bet! Here’s your chance to learn from…

Executive Viewpoints October 3
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0aaLaurence Haziot IBM Global

Hyperlocal Data Is Already In Retailers’ Store Cupboards – Just Take The Wrapper Off!

The retail industry’s disruption has many sources — demographic shifts, changes in consumer attitudes and behavior, as well…

Executive Viewpoints October 2
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The 5 Facets Of Success In The Subscription Economy

By Georg Richter, OceanX The subscription economy has been making waves since 2010, when Birchbox debuted a subscription…

Executive Viewpoints August 17
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0aaBrittanie McLeod Elicit

Retail Refresh: Using Data To Revolutionize The Shopping Experience

I recently happened upon a new Dallas boutique that stunned my technological senses. Flat screens were mounted on…

Executive Viewpoints July 9
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4 Retail Execs Share Data Strategy Tactics: Salesforce Connections Recap

In photo: Bret Taylor, President and Chief Product Officer, Salesforce   During the recent Salesforce Connections event in…

News June 20
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0aaHamaad Chippa Informatica

For A Limited Time Only: How Companies Can Use Data To Create A Sense Of Urgency

Retail marketers have used scarcity — the diminishing supply of a product or service — as a way…

Executive Viewpoints April 30
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Less Than 35% Of Supply Chain Execs Use Analytics Insights To Manage Inventory

Forecasting product demand is an arduous process for merchants, but it’s critical to avoiding the twin challenges of…

News April 30
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