Latest In: ecommerce

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As emerging brands navigate an increasingly competitive digital landscape, many are turning to marketplaces (specifically Amazon) to acquire new customers.

Is Selling on Amazon the Cure for High Customer Acquisition Costs?

As more direct-to-consumer (DTC) brands face heightened competition and rising cost-per-acquisition rates online, many have disinvested in their…

Features July 7
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What’s In a Name? Overstock CEO on the Value of its Bed Bath & Beyond Rebrand

While some fallen retailers return as “ghost IPs” that exist only to wring the final few dollars out…

News July 5
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Johnny Cupcakes Founder: ‘My $10,000 Mistakes Often Lead to $100,000 Ideas’

I don’t usually write stories in the first person, but I was inspired by Johnny Earle, Founder of…

Features June 16
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Amazon Lays Out Cross-Industry Strategy for Fighting Fake Reviews

Amazon has announced additional steps  to curb fake reviews on its marketplace as it aims to fight back…

News June 13
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5 Emerging Conversion Best Practices for Ecommerce Websites

In our post-pandemic world, online shopping behavior is rapidly changing — and modern ecommerce businesses need to adapt…

Executive Viewpoints June 13
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An image of a smartphone with the SHEIN ecommerce site on it. The smartphone is in a pocket for a pair of jeans.

SHEIN’s Head of Strategy on Setting (and Achieving) Firmer ESG Goals

Since its inception in 2008, SHEIN has become one of the retail industry’s most remarkable growth stories, but…

Features May 9
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Reebok Partners with Farfetch to Relaunch European Ecommerce

Farfetch and Reebok have commercially launched their European partnership, which follows a deal announced by Reebok parent company…

News May 5
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Beautyque NYC Founder: ‘Being Inauthentic is Going to Guarantee Failure’

Few purchases need to be as tailored to an individual shopper’s needs as beauty products, and this need…

Features May 5
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Walmart

Walmart Sells Eloquii to FullBeauty, Marking Second Digital Divestment this Month

Walmart will sell plus-size fashion brand Eloquii to FullBeauty Brands, marking its second divestment of an ecommerce-focused brand…

News April 21
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