Is Selling on Amazon the Cure for High Customer Acquisition Costs?
As more direct-to-consumer (DTC) brands face heightened competition and rising cost-per-acquisition rates online, many have disinvested in their…
Features July 7As more direct-to-consumer (DTC) brands face heightened competition and rising cost-per-acquisition rates online, many have disinvested in their…
Features July 7While some fallen retailers return as “ghost IPs” that exist only to wring the final few dollars out…
News July 5I don’t usually write stories in the first person, but I was inspired by Johnny Earle, Founder of…
Features June 16Amazon has announced additional steps to curb fake reviews on its marketplace as it aims to fight back…
News June 13In our post-pandemic world, online shopping behavior is rapidly changing — and modern ecommerce businesses need to adapt…
Executive Viewpoints June 13Since its inception in 2008, SHEIN has become one of the retail industry’s most remarkable growth stories, but…
Features May 9Farfetch and Reebok have commercially launched their European partnership, which follows a deal announced by Reebok parent company…
News May 5Few purchases need to be as tailored to an individual shopper’s needs as beauty products, and this need…
Features May 5Walmart will sell plus-size fashion brand Eloquii to FullBeauty Brands, marking its second divestment of an ecommerce-focused brand…
News April 21