Want to Win the Consumer in 2023? Start with Trust, Especially when it comes to ESG
Spurred by the global pandemic, a rise in social activism and the surge of wellness movements, consumer sentiment…
Executive Viewpoints February 24
Latest In: Executive ViewPoints
How Livestream Shopping Channels the Power of Influencer Marketing
Brands have long recognized the power of celebrities to influence the buying decisions of consumers. But the advent…
Executive Viewpoints February 23
Get Ready for the Headless Ecommerce Low-Code Revolution
Headless ecommerce and low-code application development are two increasingly advantageous technology frameworks — and they’re on a collision…
Executive Viewpoints February 22
Shopping While Black: the Impact of Discrimination on Black Health and Retailer Revenue
The buying power of African-Americans is projected to reach $1.8 trillion by 2024. However, the experiences of African-Americans…
Executive Viewpoints February 21
How to Create Immersive Retail Experiences
Digital signage looks vastly different today from my early days working for a niche hardware manufacturer developing simplistic…
Executive Viewpoints February 20
The New Retail Landscape in 2023: Where Every Day is Game Day
Success in the new retail landscape in 2023 requires many of the characteristics of a winning sports team.…
Executive Viewpoints February 17
Contactless Biometric Solutions for Better Shopping Experiences
The global pandemic changed our world in so many ways — some good, some bad. Retail and hospitality…
Executive Viewpoints February 16
Walking the Fine Line Between Profits and Customer Experience: The DTC Strategic Dilemma
Direct-to-Consumer (DTC) brands are constantly stuck between creating indelible customer experiences and turning profits on those relationships. After…
Executive Viewpoints February 15
The New Digital Dilemma: How to Elevate Customer Relationships in an Increasingly Commoditized Marketplace
Consumer-facing brands have spent hundreds of millions of dollars over the past few decades creating unique customer experiences…
Executive Viewpoints February 14Featured
Latest Podcasts
Latest Resources
