Omnichannel Gift Card Programs Offer New Income Streams, Customer Data And Peace Of Mind
Leading retailers have made it a priority to create seamless omnichannel experiences for their customers; from apparel through…
Executive Viewpoints August 10
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Engaging Millennials Through Proximity Marketing
As the Millennial generation moves out of budget-constrained youth into their higher earning years, their buying prominence will…
Executive Viewpoints August 4
Is Your Advertising Campaign As Stale As That Ad?
In the age of Big Data, most brands have access to a plethora of consumer information. Though many…
Executive Viewpoints August 4
How To Create In-Store Experiences That Keep Shoppers Coming Back
Finding ways to lure people into stores isn’t as big of a challenge as some retailers may think.…
Executive Viewpoints August 4
Mastering The Data-Driven Customer Experience
Delivering superior customer service has been a focus for retailers since the dawn of modern shopping. We’ve all…
Executive Viewpoints July 28
6 Steps To Getting Started As An Amazon Seller
Becoming an Amazon seller comes with many factors to consider. Everything from how to sell, to what to…
Executive Viewpoints July 28
Handle With Care
As retailers navigate the new era of shipping and packaging, consider your packaging and what it means for…
Executive Viewpoints July 28
4 Techniques For Boosting Social Ad Performance
Relevance is becoming the key factor for success in social advertising. As consumers are increasingly aware of ads…
Executive Viewpoints July 20
The Merchant In The Machine
The retail trade has been around for thousands of years. For most of that time, local merchants brought…
Executive Viewpoints July 13Featured
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