Is That A Cash Register In Your Pocket?
It’s hard out there for a credit card company nowadays — everybody’s getting in your business. In a…
Executive Viewpoints October 7
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The Small Business Retailer’s Guide To Preparing For The Holidays
The time between Thanksgiving and New Year’s is potentially the most profitable time of the year for retailers,…
Executive Viewpoints October 6
Is Your Online Business Prepared To Meet The Holiday Customer Service Rush?
The 2014 holiday season will be one of the shortest on record, with only 26 shopping days existing…
Executive Viewpoints September 29
What The Walmart.com Revamp Means For Mid-Market E-Retailers
Big changes are underway at the world’s largest big-box chain. Wal-Mart will be rolling out a more personalized…
Executive Viewpoints September 29
6 Signs Your Personalized Marketing Efforts Aren’t That Personalized
It’s no secret that when it comes to marketing, retailers are increasingly shifting more and more of their…
Executive Viewpoints September 23
3 Secrets To Drive Customer Engagement On Your Web Site
Online engagement is quickly becoming the number one performance indicator of an effective web site. Through successful customer…
Executive Viewpoints September 22
Using Mobile Ads To Drive Customers To The Cash Register
The path to purchase has changed with the times. Many marketers still associate mobile ads with mobile commerce,…
Executive Viewpoints September 16
Finding The Right Audience With Social Analysis
The World Cup dominated the news this summer, even in publications that don’t typically cover sporting events. Despite…
Executive Viewpoints September 15
A Vote For Apple Pay: How It Will Impact Retail Loyalty Marketing
Apple made a big splash on September 9 announcing Apple Pay — finally enabling consumers to make purchases…
Executive Viewpoints September 12Featured
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