Five Ways Ecommerce Retailers Can Sleep Well and Sell More This Black Friday
Huge crowds, long lines and crazy stampedes are things of Black Fridays past. Nowadays, more and more shoppers…
Executive Viewpoints September 15
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How Retail is Leveraging Unified Digital Experiences
One could argue that few, if any industries have been impacted more by the pandemic, and now by…
Executive Viewpoints September 14
Rebuilding a Brand to Fit in a Post-Pandemic World
In the spirit of self-reflection and growth, I’ve been challenging my own assumptions, biases and convictions in the…
Executive Viewpoints September 13
Bot Rot: 5 Reasons Why Retailers Need to Ensure Products Go to People
In early 2022, a top 10 footwear brand dropped an exclusive line of sneakers. Traffic to the site…
Executive Viewpoints September 12
Winning in the Turns: Maximizing Working Capital in the Face of Recession
Good sales hide a multitude of sins. This has been true for many companies in the recent past,…
Executive Viewpoints September 9
Making High Conversion and High Security Play Nicely Together
Ecommerce companies have to balance two big ideas right now: A low-friction customer journey that turns into a…
Executive Viewpoints September 8
7 Ways Big-Box Retailers Can (Painlessly) Move into Wireless Retail
As big-brand national retailers adjust to the post-pandemic evolution in shopper behavior, many are adopting new strategies and…
Executive Viewpoints September 7
The Next Generation of Shoppers Needs a Next-Generation Strategy
Your grandma shops online. Many baby boomers do. But for retailers, having an online strategy isn’t enough —…
Executive Viewpoints September 6
Clean Data, Clean Planet: How Online Retailers can use Data Analytics to Reduce Their Carbon Footprint
Operational efficiency in ecommerce has never been more important. Inflation has tightened margins and supply chain issues have…
Executive Viewpoints September 2Featured
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