Frugal Shoppers: The Untapped Shopper Base You Can Reach to Win the Holiday Sales Season
It’s never too early to start preparing for the holiday shopping season, especially this year as brands and…
Executive Viewpoints November 12It’s never too early to start preparing for the holiday shopping season, especially this year as brands and…
Executive Viewpoints November 12We’re nearing the holidays, and what is often dubbed the “most wonderful time of the year” in the…
Executive Viewpoints November 11As world leaders gather for COP26 in Glasgow against the backdrop of the recent declaration of ‘code red…
Executive Viewpoints November 10For retailers, marketplaces are the new shop window. And today’s brands have moments — not minutes — to…
Executive Viewpoints November 9Creating impactful digital experiences that delight customers can be daunting, even for the largest brands. More is better…
Executive Viewpoints November 8The short answer is, yes. As retail and fashion companies increasingly use artificial intelligence (AI) and machine learning…
Executive Viewpoints November 5Ecommerce holiday sales are projected to reach a whopping $210 billion to $218 billion this season, up 11%…
Executive Viewpoints November 5The very nature of the modern ecommerce market means brands have to constantly evolve to meet the expectations…
Executive Viewpoints November 4Online retail is a competitive scene. To offer simple product recommendations — such as “customers who bought this…
Executive Viewpoints November 3