Klarna Adds Login that Gives Consumers Control Over Which Data Points They Share
Payments platform Klarna has expanded its “Sign in with Klarna” service to 23 countries, including the U.S. and…
News February 20
Latest In: Facebook
Meta Outlines Proactive Approach to Labeling AI-Generated Content
Content created with Meta’s generative AI tools already automatically receives an “Imagined with AI” label, but the company…
News February 8
6 Paid Social Trends to Be Aware of in 2024
As 2024 advances, the importance and reach of paid social media advertising will only continue to grow. For…
Executive Viewpoints January 12
Translating Consumers’ Animal Content Obsession into Charitable and Commerce Opportunities
Just about everybody on the internet loves animal videos, particularly those that are funny, touching or maybe both.…
Features December 18
What’s Your Social Commerce Strategy? 5 Steps Brands can Take Now to Meet their Holiday Sales Goals
One thing brands and retailers can count on this holiday season is that shoppers are being more frugal…
Executive Viewpoints November 24
Temu Lawsuit Targets Counterfeit Apps and Lookalike Online Marketplaces
Editor’s note: On Nov. 20, 2023, Temu won a preliminary injunction in the U.S. District Court for Arizona…
News November 14
Amazon Links Up with Meta, Snap to Enable In-Platform Social Purchases
[This story was updated on Nov. 14, 2023, to include news of a similar partnership with Snapchat.] Meta…
News November 13
The Power of Shared Experiences: Why Brands Should Prioritize Micro-Influencer Communities in 2024
Parasocial relationships are defined as the relationships that users develop with media personalities — and these interactions have…
Executive Viewpoints October 25
UPDATE: Meta’s New Generative AI Features Now Available to Advertisers
Editor’s note: This story was originally published on May 12, 2023 under the headline ‘Meta Tests Out New…
News October 6Featured
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