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New Research Predicts A Jolly Holiday For Mobile Commerce

Mobility is the hot-button topic for retailers this holiday season as consumers grow more comfortable browsing and buying…

News November 16
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Forward-Thinking Retailers Tap Mobility To Connect With Shoppers

Retailers are gravitating to mobile marketing initiatives including short message service (SMS) marketing, quick response (QR) codes, and…

News November 10
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Conjugating Mobile: Facebook As Big Brother

The litmus test for the success of any mobile technology is our ability to conjugate nouns and verbs…

News November 10
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Timing, Delivery And Relevance Key To Daily Deal Success

Part 2 of the Retail TouchPoints Daily Deal Update In light of economic uncertainty, consumers are tapping into…

Features October 27
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Six Ways To Transform Software Into Emotional Concepts that Customers Love and Buy

I remember a January afternoon in our start-up company’s Dallas showroom. Mycolleagues and I were perfecting our pitch…

Executive Viewpoints October 27
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Merchants, Analysts Debate The Longevity of Daily Deals

Daily deals have emerged as a way for retailers to increase customer acquisitions and overall purchase rates. Sites…

Features October 20
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Facebook, CVS And P&G Present Keynotes During Shopper Marketing Expo 2011

Carolyn Everson, VP of Global Marketing Solutions for Facebook joins Michael Schmidt, Director of Walmart Beauty & Health…

Features October 13
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Retail Workforce Management Is About Understanding The Customer Experience

I don’t know about you, but I take most of the articles I read about the retail customer…

Executive Viewpoints October 5
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Ana Silver Deploys Personalized Email To Increase Brand Awareness And Purchase Rates

In order to more efficiently reach their target audiences, today’s retailers must find new ways to deploy customized…

News August 24
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