Short-Form Video and UGC are Reshaping the Realm of Influencer Marketing
If you spend any time at all on social media it’s hard to escape influencers, and there’s a…
Features March 15
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Representation, ‘Nanocommunities’ and Convenience: How Retailers Can Build Real Relationships on Social Media
Just how much did the COVID-19 pandemic change people’s worldview? The short answer is a lot: 37% of…
Features March 14
The Social Commerce Lowdown: the Latest from Pinterest, Meta, Twitter and YouTube (and Why it Matters)
The ever-evolving roster of social commerce capabilities on the world’s top platforms can be dizzying, with vast disparities…
Features March 11
Why the Ukraine Crisis Will Impact the Supply Chain for Everyone — Not Just Those Directly Exposed
Some retailers have more direct exposure to Russia’s war with Ukraine than others, but every company will feel…
Features March 10
As Malls Reinvent Themselves, Department Stores Will Need to Rethink and Redesign
It’s no secret that malls are struggling for relevancy. Once the “it” hangout spot for elderly mall walkers…
Features March 9
Babylist Blends URL and IRL Engagement with Virtual Showroom
Whether they’re shopping for clothes, toys, books, furniture or electronics, consumers shopping for baby items can easily be…
Features March 8
Experiencing Metaverse FOMO? Don’t Panic, it’s a Marathon, Not a Sprint
Many eyes have been turned lately toward “the metaverse.” But while the metaverse is certainly the topic du…
Features March 7
Q4 2021 Roundup: Walmart Bets On Fulfillment, Foot Locker Weans Off Nike, Nordstrom Expands Media
The final stretch of 2021 was solid overall, despite some concerns that supply chain and staffing issues would…
Features March 4
Navigating Delivery Disruption: 3 Questions Retailers Need to Answer
The last mile has become a more crucial part of the entire customer experience, particularly the delivery portion.…
Features March 3Featured
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