Study: Even Anonymous Online Customers Leave Multiple ‘Clues’ Indicating Purchase Intent
One of the top digital challenges faced by retailers is driving shoppers to their ecosystem in the first…
Features February 11
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Vitamin Shoppe CEO Sharon Leite Went Undercover in Her Stores. Here’s What She Learned.
Sharon Leite knows retail. Over the course of her 30-year career, The Vitamin Shoppe CEO has held leadership…
Features February 10
Pop-Ups Allow Luxury Brands to Get Just a Bit Funky
Many luxury brands communicate their heritage and the promise of an elevated shopping experience via store design: traditional…
Features February 9
Why Kate Hudson’s DTC Wellness Brand Chose Bluestone Lane for In-Store Debut
We’ve all heard that consumers are now looking more closely at brands’ missions and values before they buy…
Features February 8
Eterneva Makes Diamonds from Ashes. How they Connect with Grieving Consumers is a Lesson in Digital Experience
Among DTC brands, Eterneva occupies a unique niche: the company creates made-to-order memorial diamonds from the ashes or…
Features February 7
Why Retail Marketers Should Think of AI as a ‘Team Member Who Has Superpowers’
Today’s consumer exhibits little patience with retailers that don’t understand them on a deep, personal level. Data-driven AI…
Features February 4
How Community Commerce is Helping Angling App Fishbrain Cast a Wider Net
Fishing is one of the world’s most popular hobbies, and if you’re a fishing enthusiast (or know one)…
Features February 2
What’s Missing in Digital Engagement? Consumer Behavioralist Says it’s Authentic Connection
Ken Hughes has become a fixture on the retail speaker circuit thanks to his in-depth research on consumer…
Features February 1
Exclusive Q&A: Why ‘Search is the New Front Door to Our Stores’ at The Home Depot
As the starting point for so many shopper journeys, the search bar also represents the first potential fork…
Features January 31Featured
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