Study: Only 35% Of Retailers Effectively Personalize Promos — Is A Lack Of Data The Problem?
Retailers are still struggling to keep up with consumers’ desires for personalization when it comes to delivering promotions…
Features April 1
Latest In: Featured
Backcountry NYC Pop-Up Breaks Down The Barrier Between Indoors And Outdoors
Pop-ups are a well-established way for e-Commerce brands to dip their toes into a brick-and-mortar environment, but they’re…
Features March 30
COVID-19 Impact: E-Commerce Sales Surge As More Shoppers Display Urgent Buying Habits
Mass store closures across “non-essential” retailers in the wake of the coronavirus (COVID-19) pandemic made it obvious that…
News March 27
Marketing During COVID-19: Entertainment, Cleanliness And Charity Make For Winning Messages
It should come as no surprise that COVID-19 and the accompanying social distancing guidelines have changed how people…
Features March 27
International Women’s Day Messaging: Avoid A Backlash Against ‘Pinkwashing’ And Pandering
Celebrated on March 8 every year, International Women’s Day is dedicated to honoring women’s achievements throughout history, and…
Features March 26
Study: Time Spent In Mobile Apps Drives Retail Sales Across In-Store, Online Channels
Mobile has continued its exponential growth as a sales and marketing channel for retailers, and it’s easy to…
Features March 25
Exclusive Q&A: How Perry Ellis Leverages Digital-First Brand Experiences In Department Stores
As department stores seek to catch up with changing consumer habits, they will need to look to their…
Features March 24
Samsonite Removes Unwanted Online Product Ads, Lifts Return On Ad Spend 141% Via Retargeting
E-Commerce retailers may be unaware of a growing threat to their business: the presence of invasive product and…
Features March 23
Schutz Shoes Leverages Nordstrom And Walgreens Stores To Minimize Returns Friction
Accepting in-store returns for an e-Commerce brand has traditionally been seen as a benefit for the brick-and-mortar retailer,…
Features March 20Featured
Latest Podcasts
Latest Resources
