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Gen Alpha on smart devices

Capturing the Growing Spending Power of Gen Z and Gen Alpha

Gen Z and their younger counterparts in Gen Alpha are often referred to as “digital natives.” But what…

Features August 18
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Shoppable TV may leapfrog livestreaming in the U.S.

Shoppable TV May Leapfrog Livestreaming in the U.S. — Here are 3 Tips to Get in the Game

There’s been a lot of anticipation surrounding livestream shopping in the U.S., based largely on its success in…

Features August 16
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Polywood website

How Streamlining Digital Checkout Boosted Polywood Conversions Nearly 50%

In 2017, Polywood had a great product sustainability story (its outdoor furniture is made from 100% recycled plastic…

Features August 15
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Kizik CMO Alex McArthur is putting the brand's product innovation at the center of marketing storytelling.

Kizik CMO on Growing a Challenger Brand: ‘It’s Us Against the World’

Direct-to-consumer brands previously dominated the headlines for the hockey-stick growth curves they achieved due to their emphasis on…

Features August 14
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Smart & Final store

NRF Hot 25 List Spotlights Fastest-Growing Retailers

Mexican grocer Chedraui, Raley’s Supermarkets and Primark Stores have topped the National Retail Federation’s 2023 Hot 25 Retailers…

Features August 11
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Brands like Starbucks, Sephora and Crocs are doubling down on the mobile app experience by emphasizing loyalty, gamification and store integration.

As Mobile Sales Surge, Retailers Double Down on the App Experience

Insider Intelligence predicts that mobile commerce sales will account for 43.4% of total U.S. retail ecommerce sales —…

Features August 10
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Majid Al Futtaim's Mall of the Emirates in Dubai.

The Crucial Piece of the ‘Mixed Used’ Mall that No One’s Talking About: Logistics and Fulfillment

It’s no secret that the mall isn’t the draw it once was. Kids these days are just as…

Features August 9
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Now that the hype has died down, many are questioning the long-term value of Threads, especially for brands and retailers.

Community and Customer Journeys: Inside Brands’ Strategies on Threads

Threads, Meta’s highly publicized “Twitter killer,” has seen dwindling engagement rates over the past few weeks. But that…

Features August 8
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Wish launched a turnaround, right as Temu was making its debut.

Have Temu and Shein Thwarted Wish’s Hopes of a Comeback?

When it debuted back in 2010, Wish was the only game in town as far as manufacturer-direct discount…

Features August 7
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