Latest In: gamification

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Gamification: Consumer Loyalty And Employee Engagement For The Internet Generation

  Following is Part 1 of the Retail TouchPoints series focused on Retail Wins In Gamification. In this…

News March 25
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Kirkland’s Spreads Christmas Cheer With Gamification Campaign

Retailers are leveraging mobile marketing and social media to capture shopper attention and dollars this holiday season. Because…

News December 17
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Charley’s Boosts SMS Campaign Participation By 900%

As of July 2012, more than half (55.5%) of mobile subscribers own a smartphone, according to Nielsen, which…

News November 12
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Goal Zero Boosts High-Tech Product Sales With Multimedia Training Platform

Store associates are vital contributors to shoppers’ brick-and-mortar browsing and buying experiences. Stellar in-store employees act as first-hand…

News September 27
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Retailers Get Feedback, Drive Multichannel Sales With Mobile “Social Merchandising” Game

 Frequent consumer feedback about style and taste is invaluable to retailers striving to gauge customer preference and product…

News September 18
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Macy’s Adopts Shopkick Mobile Rewards In All 800 Locations

As mobile and localization become even more vital pieces to the shopper marketing puzzle, retailers are utilizing strategies…

News August 6
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Retail TouchPoints Top 10 Articles Of 2012

Retailers want to learn about the latest technology innovations and find out which retailers are implementing strategies around…

Features July 31
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Advance Auto Parts Increases Product Reviews by 700%, Dominates Competitors On Facebook

As consumers spend more time on social channels, social media integration and building customer engagement has become a…

News May 24
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Bunchball Gaming Tactics Help Improve Customer And Employee Engagement

Gamification offers retailers the opportunity to integrate game mechanics into digital experiences to influence and motivate engagement. By…

News May 15
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