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Latest In: Macy's Media Network

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As retail media ventures further into stores, retailers like Macy's are exploring new modes of storytelling.

In-Store Retail Media Flexes to Move Beyond Digital Screens

At their core, brick-and-mortar stores should be the physical manifestation of a brand — a distillation of its…

Features January 31
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Macy’s Expands Media Network with Post-Purchase Offers

Macy’s has partnered with Rokt to provide shoppers with post-purchase offers via non-endemic ads delivered during the checkout…

News August 8
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Macy's Media Network homepage.

Macy’s Appoints Former Walmart Connect Exec to Lead Retail Media Network

Macy’s, Inc. has appointed Michael Krans as VP of Macy’s Media Network, where he will oversee the company’s…

News March 11
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