Latest In: Macy's

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As retail media ventures further into stores, retailers like Macy's are exploring new modes of storytelling.

In-Store Retail Media Flexes to Move Beyond Digital Screens

At their core, brick-and-mortar stores should be the physical manifestation of a brand — a distillation of its…

Features January 31
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Storefront with store closing signs.

Coresight Predicts Store Closures will Spike to 15,000 This Year

Following a raft of stores closures in 2024, retail advisory firm Coresight Research predicts that closures will escalate…

News January 23
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CEOs of Macy's Inc, Bloomingdale's and Bluemercury discuss their company's future at the NRF Big Show.

Macy’s Leaders Answer 6 Big Questions About the Company’s Future at NRF

The leaders of Macy’s Inc.’s three retail banners — Macy’s, Bloomingdale’s and Bluemercury — took the stage together…

Features January 13
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DEI Deflates, Retail Media Rises, Mergers Flounder

For better or worse, 2024 is now in the books, but we can’t resist one more look back.…

Features January 2
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JCPenney store banner

Inside JCPenney’s Transformation: A Data-Driven Vision and Future-Ready Tech Stack

Editor’s Note: As 2024 comes to an end, we’re highlighting some of our most-read content of the year.…

Features December 31
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Macy's storefront

UPDATE: Macy’s Finalizes Investigation into Financial Irregularities, Says Error had ‘No Material Impact’ on Results

[Update as of Dec. 12, 2024] Macy’s has completed its investigation into the financial irregularities that caused the…

News December 12
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The Macy's Herald Square flagship.

New Activist Investor Pushes Macy’s to ‘Look to Dillard’s’ for Better Path Forward

Activist investment firm Barington Capital Group and real estate development company Thor Equities have taken a stake in…

News December 10
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The Today Show's Jill Martin will host a Peacock Special for Macy's in tandem with the parade.

Macy’s Capitalizes on Parade Fervor with ‘Parade of Deals’ Shoppable Streaming Special

Participants and onlookers at the annual Macy’s Thanksgiving Day Parade look set to get wet tomorrow, but one…

News November 27
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The bottom of the funnel has become a key place for brands to differentiate.

How Macy’s, Jacadi and Amazon Leverage the Bottom of the Funnel to Boost Conversions and AOV

Marketers’ traditional funnel-shaped operating model has been completely upended by the evolving and expanding world of ecommerce. Where…

Features October 24
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