Holiday Marketing To Younger Shoppers
By Alicia Fiorletta, Senior Editor Young shoppers are savvy, empowered and ready to buy. So how can you…
Executive Viewpoints November 18
Latest In: Millennials
Using Personalization To Meet The Complex Expectations Of Millennial Shoppers
Now that e-Commerce has existed for the better part of 20 years, the online marketplace for furniture and…
Executive Viewpoints August 25Building Loyalty Among Millennials: The Need For Mobile Incentive Programs
By Jeff Vogel, FreedomPay When you think of Millennials, what comes to mind first? If it’s a young…
Executive Viewpoints August 1Sharing, Shopping And Socializing: How Millennials Spend Their New Money
By Samantha Polak, Editorial Intern As more and more Millennials settle into their adult lives and careers,…
Executive Viewpoints July 17Get Your Content Optimized For Millennials
By Alicia Fiorletta, Senior Editor We’re all familiar with the term “content is king.” But does it really have…
Executive Viewpoints July 8Leading Retailers Tap Native Advertising Program From We Heart It
Several brands and retailers, including Candie’s, Hollister, JCPenney and Old Navy have registered for the native advertising program…
News May 23Are You Optimizing Your Millennial Marketing Tactics?
By Alicia Fiorletta, Senior Editor Did you know that on average, Millennials touch their smartphones 45 times per…
Executive Viewpoints May 1Breaking Down The Millennial Shopper
By Alicia Fiorletta, Senior Editor As a Millennial, I always get amusement out of the variety of research…
Executive Viewpoints February 5Study Shows Increases In Cashless Shopping, Renting Products
Retailers and technology companies regularly conduct and consult consumer research to prepare for tomorrow’s retail challenges. Among current…
Features December 26Featured
Latest Podcasts
Latest Resources
