Forever 21 Increases AOV 20% With AI-Powered Visual Search And Navigation
Forever 21 is taking steps to move beyond text-based online search, offering shoppers AI-powered visual search and navigation…
News August 23
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L’Occitane UK Boosts Mobile Conversions 159% With Personalized Product Displays
L’OCCITANE en Provence is leveraging personalization across its 50 e-Commerce sites operating worldwide to deliver an experience on…
News July 31
Sephora, Nike Leverage AR Effects Via Facebook Messenger
Four brands are presently taking a new approach to augmented reality (AR) experiences, integrating them with the Facebook…
News July 2
47% Of Gen Zers Use Smartphones While Shopping In Stores
Gen Z, the generation born between 1997 and 2015, has never known life before the World Wide Web.…
Features June 18
Too Many Products Crowd Small Screens: ‘Paradox Of Choice’ Frustrates 48% Of Mobile Shoppers
Nearly half (48%) of consumers agree or strongly agree that buying and discovering products directly from brands’ mobile sites…
News June 11
Social Commerce Best Practices: Optimize Mobile, Match Products To Platform Strengths
Social media is no longer just a place for building brand awareness or loyalty: it’s another potential storefront,…
News May 17
Forrester, PayPal Execs Share Growth, Mobile Strategies At Magento Imagine
The topics of growth and community pervaded the Magento Imagine conference, which attracted more than 3,000 attendees from…
News May 15
Mobile Retargeting In A Cookieless World
I’ve read countless stories about crumbling cookies in mobile advertising, which typically include a level of fear for…
Executive Viewpoints May 1
Only 17% Of Consumers Browse With Intent To Purchase On First E-Commerce Site Visit
Online shopping trips don’t always lead to a purchase, and only 17% of customers say buying something is…
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