Latest In: personalization

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Symphony RetailAI Names VP Personalized Marketing

Symphony RetailAI has appointed Mike Bristol as VP Personalized Marketing. Bristol will be tasked with bringing to market…

News April 5
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The Missing Link In Personalization: Only 13% Of Retailers Identify Most Profitable Shoppers

While as many as 77% of retailers say they have an established process to identify their most loyal…

Features April 5
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Study: Fashion Retailers Still Must Improve Online Personalization

Despite the growing importance of e-Commerce in fashion retailing, many companies aren’t taking advantage of all the tools…

News March 19
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How Direct-To-Consumer Is Driving The Need For Real-Time In Retail

By Thomas Hill, Kx Systems Real-time is the latest in a long line of terminology infiltrating the world…

Executive Viewpoints March 19
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NYDJ Apparel Taps Salesforce For E-Commerce Enhancement

NYDJ Apparel has selected Salesforce to improve direct-to-consumer online channel growth, taking advantage of the Commerce Cloud and…

News March 15
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Adidas, Glossier Take Mobile Marketing To New Heights With Personalization, Shoppable Video

As if further proof of the importance of a mobile-first strategy was needed, holiday 2017 demonstrated the influence of mobile…

News March 15
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Munvo Partners With Evergage To Launch Personalization Practice

Munvo, a Montreal-based consulting firm, has partnered with Evergage, a personalization platform provider, to accelerate digital marketing transformation…

News March 12
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Manthan Launches In-Store Personalization Platform

Manthan has debuted an in-store personalization solution for retailers powered by the TargetOne marketing engine. Retailers can send…

News March 8
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Personalization: A C-Level Priority

Achieving personalization at scale is increasingly being recognized as the “holy grail” of marketing. However, far too many…

Executive Viewpoints January 31
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