Latest In: personalization

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New findings on social commerce behaviors from Havas and Snap.

Havas Study Highlights 5 Key Social Commerce Preferences of Gen Z and Millennials

It’s no secret that social commerce — that is, retail interactions that begin (and sometimes also end) on…

Features July 24
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Beautyque NYC Founder: ‘Being Inauthentic is Going to Guarantee Failure’

Few purchases need to be as tailored to an individual shopper’s needs as beauty products, and this need…

Features May 5
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CarMax has brought the process of buying, selling and financing used cars online for a full omnichannel experience.

How CarMax Digitized, and Personalized, the Car-Buying Experience

A car is one of the biggest purchases most consumers make, but the process of buying one, especially…

Features May 2
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GNC Empowers In-Store Associates with Tools to Enable Digital Sales and Consulting

GNC will revamp its brick-and-mortar stores to make them into “home bases” where its tech-driven omnichannel experience will…

News April 5
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Foot Locker Reconfigures C-Suite as it Seeks to Simplify Operations

Foot Locker to Boost Digital Investments 50% as it Aims for 25% Online Sales by 2026

Foot Locker, which is aiming to grow its revenue to more than $10 billion through its Lace Up…

News March 30
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Prada Expands Relationship with Adobe to Deepen Omnichannel Personalization Capabilities

Prada Group and Adobe have entered an enhanced partnership designed to enable real-time personalization and increase revenue by…

News March 23
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The Future is Diverse, so Retailers Must Shift from a ‘Mass’ to a ‘Micro’ Model to Keep Up

Society is changing rapidly, and retail needs to evolve just as rapidly to keep up, according to the…

Features March 17
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How Retailers Can Minimize Returns: Focus on Convenience, Communication and Personalization

Returns are, like it or not, as much a part of retail operations as the sales themselves. The…

Features March 14
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Puma is using AI-powered online styling to upsell customers.

How Puma is Using AI-Powered Styling to ‘Brainstorm’ with its Customers — and Increase AOV

Editor’s Note: As 2023 comes to an end, we are highlighting some of our most-read content of the…

Features March 13
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