Ferragamo Partners With Farfetch as Part of Millennial/Gen Z Strategy
Seeking to step up its appeal to younger shoppers, luxury Italian fashion house Salvatore Ferragamo has partnered with…
News August 11
Latest In: personalization
The Art of Curation: ShopStyle’s Journey to Become a First Stop for Fashion
ShopStyle launched in 2007 with an innovative idea: creating a search engine focused solely on fashion. Fifteen years…
Features July 22
How Data Security Shifts are Driving New Marketing Mandates
Data privacy has come into sharper focus over the past year thanks to new state legislation and federal…
News July 21
3 Ways SMBs Can Deliver a More Personalized Shipping Experience
With supply chain disruptions still making headlines, small and mid-sized businesses (SMBs) looking to remain competitive may contend…
Executive Viewpoints July 20
From ‘Beautiful Playground’ to ‘Commerce Destination’: Inside the Vision of Pinterest’s New Chief Shopping Officer
Pinterest’s role in the world of social media is blurry — consumers use the platform very differently than…
Features July 19
Beyond Trends: Applied Color Science Anchors Personalized Retail Experiences
Color isn’t what we think it is. The idea that many designers believe colors such as green or…
Executive Viewpoints July 13
Sephora Aims for ‘MACH Speed’ with New Commerce Platform
Sephora is preparing for the next evolution of its ecommerce ecosystem through a new partnership with SaaS commerce…
News July 12
Retailers: Leverage Customer Data to Navigate Lower Spending Due to Inflation
The global financial shocks that started in 2020 have accelerated in 2022, with causes ranging from Russia’s invasion…
Features June 28
Moving into the Metaverse: Social Commerce Provides a Blueprint
Editor’s Note: Be sure to check out Part 2 of this series focusing on evolving consumer perceptions of the metaverse.…
Features June 10Featured
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