Latest In: personalization

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Top Articles Of 2012: Customer Engagement Piques Readers’ Interest

Retailers continue to commit substantial investments in new engagement strategies that help them connect with consumers. In July…

Features December 11
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CampSaver.com Increases Conversion Rates With Email Marketing

Despite the rise of mobile and social media marketing, email still plays a pivotal role in retailers’ cross-channel…

News December 5
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Pieroguys Pierogies Leverages Analytics To Personalize Offers

To harness the power of personalization and retain a loyal customer base, Pieroguys Pierogies has partnered with Affinity…

News November 14
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Last-Minute Changes Could Impact 2012 Holiday Retail Success

While most retailers should have their holiday strategies in place and ready to kick off at a moment’s…

Features October 31
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Mid-Market Top 5 Software Priorities For 2013

Retail executives continually seek to bridge the gap between business leadership and technology adoption. Current priorities include: improving…

Features October 25
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L’Occitane, a high-end beauty products retailer, more effectively tests web site and email messaging, offers, images and other…

Executive Viewpoints October 19
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L’Occitane Increases Conversions 37% With Personalization

As more retailers cite online comparison shopping as an ongoing threat, effective promotions and marketing strategies that combat…

News October 17
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Email Remarketing Tackles Shopping Cart Abandonment

Approximately 80% of online shoppers have placed items in their digital shopping carts then left the sites without…

News October 9
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Cutting-Edge Retailers Lead The Pack In Localization And Personalization

The payoff of Social, Local and Mobile (SoLoMo) is persuading retailers to rethink their strategies for winning and…

News September 10
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