Latest In: personalization

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How Can Personalized Recommendations Transcend Channels?

Omni-channel retail is here to stay. Both the promise and the challenge of commerce through multiple channels (in-store,…

Executive Viewpoints September 10
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Godiva Improves Average Order Value 15% With Product Image Testing

Best-in-class retailers are testing and applying new strategies to better engage online consumers. The e-Commerce site in particular…

News August 29
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Nine Steps To Really Knowing Your Customers

As customer shopping patterns and the devices used to research and make purchases continue to transform, the retailer’s…

News August 22
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Starbucks/Square Agreement Helps Spur Local Business Growth

Expensive interchange fees associated with credit/debit card payment processing, cumbersome merchant application procedures and mandatory credit checks are…

News August 16
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BevMo! Enhances Customer Satisfaction With Price And Promotion Optimization Tools

The continued proliferation of online shopping makes it imperative for merchants to harness in-depth shopper information for more…

Features August 13
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Macy’s Adopts Shopkick Mobile Rewards In All 800 Locations

As mobile and localization become even more vital pieces to the shopper marketing puzzle, retailers are utilizing strategies…

News August 6
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IBM Unveils Augmented Reality Mobile Shopping App For In-Store Engagement

Shoppers are demanding more personalized offers, communications and item recommendations from retailers today. As a result, they are…

News July 20
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South Moon Under Drives 24% Conversion Rate With Shopping Cart Abandonment Email Campaign

Despite the rise of mobile and social marketing strategies, email has remained a powerful tool for retailers to…

News July 19
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MyBuys Launches Long-Term Targeting Solution For Personalized Display Advertising

As retailers strive to provide engaging customer experiences across channels, progressive organizations are capturing and storing actionable insights…

News July 17
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