Latest In: personalization

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Personalization In 2012: Intent Leads, Social Matures

While personalization has existed for more than a decade,  emerging as a priority for every online retailer, 2012…

Executive Viewpoints March 13
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The Role Of Mobile And Social In The Path To e-Commerce Success

The phrase ‘mobile and social’ may be becoming redundant in discussions about the future of the retail industry,…

Features March 6
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Misikko Improves Customer Engagement Through Personalized Email Marketing Strategy

In an online sales environment that is ever evolving and increasingly competitive, eTailers constantly are in search of…

News February 13
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GourmetGiftBaskets.com Taps Online, Email Targeting To Boost Customer Engagement

Targeting and personalization strategies allow retailers to refine marketing materials, offers and messaging based on consumer preferences. By…

News November 18
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