Latest In: product development

consumer insights consumer testing data insights in-home testing product development Walmart Walmart Data Ventures Walmart Luminate Walmart Scintilla
Walmart has launched a new service to let brands test out their products with real consumers.

Walmart Adds In-Home Customer Tests to its Suite of Insights Tools for Suppliers

Walmart Data Ventures — the business unit within Walmart that leverages the retailer’s vast data resources to offer…

News January 22
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Tracee Ellis Ross on Innovation, Team Building and Why ‘Challenge’ Marketing is Broken

Actress Tracee Ellis Ross started building her vision for Pattern Beauty while starring on the sitcom Girlfriends, but…

Features January 15
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How Carter’s is Evolving with the Needs of Gen Z Parents

More than two-thirds (67%) of American adults with an income of $100,000 or more are parents, representing a…

Features December 6
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Bark and Crocs Collab on New ‘Paw-Wear’ for Pups

Bark, the omnichannel dog brand and creator of BarkBox, is partnering with Crocs on a new foot, er,…

News October 25
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Inside BaubleBar’s Powerhouse Partnership Strategy: Disney, the NFL and Beyond

As Chief Sales Officer, Kate Callahan oversees all of jewelry brand BaubleBar’s retail and brand partnerships. That includes…

News August 14
Beautiful by Drew consumer trends Drew Barrymore Featured product development product innovation Shae Hong
During the NRF Big Show, Drew Barrymore shared the lessons she has learned growing the Beautiful by Drew Brand, which is sold exclusively at Walmart.

How Drew Barrymore Embraces the Intersection of Accessibility, Affordability and Innovation

Actress, producer and TV personality Drew Barrymore can certainly afford premium kitchen and home items — and she…

Features January 17
beauty Good.Clean.Goop goop product development skincare Target wholesale expansion
With Good.Clean.Goop, the luxury brand is bringing clinical, high-quality beauty and skincare products to more people.

Goop Launches New Mass Beauty Brand at Target, Amazon 

Gwyneth Paltrow’s Goop brand has typically been synonymous with “exclusivity” and even “elitism.” But now, the actress is…

News October 18
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Bioworld Centric PLM

Bioworld Streamlines Product Development and Production with New PLM Solution

Bioworld, a global manufacturer of pop-culture apparel and accessories, has implemented the Centric Software Product Lifecycle Management (PLM)…

News March 10
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Marks & Spencer Leverages 3D Computer-Aided Design to Improve Product Testing

Marks & Spencer has partnered with First Insight and Optitex to improve its ability to bring products to…

News November 5
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