Belk Celebrates 125th Anniversary With Integrated, Prize-Based Campaign
Innovative retailers are connecting digital marketing channels to deliver compelling campaigns to shoppers. By blurring the lines between…
News April 8
Latest In: technology
Keys To Maximizing Customer Retention And Loyalty
Due to the influx of channels and information available — from online to mobile and social — consumers…
News April 25Borders To Honor Loyalty Program And Gift Cards Through Bankruptcy
Borders has filed Chapter 11 bankruptcy but says “business operations continue as normal,” in a statement posted on…
News February 16Maximizing Retail Profits Through Customer Engagement
By Scott Zimmerman, President, TeleVox The changes in the economy due to the recession have directly affected the…
News October 75 Myths About RFID in Retail
By Rob Simmons, CEO, Freedom Shopping RFID is coming off the whiteboard and into the warehouse, store and…
News March 18Solution Spotlight: RFID-Enabled Solutions Streamlines Store Operations
Concept: RFID Enabled Solutions (RES) is a global provider of business solutions that are focused on optimizing operations,…
News March 11Taking Mobile Marketing Beyond Coupons
By Jeff Weidauer, VP Marketing, Vestcom InternationalAll too often in recent years, retailers seeking to engage shoppers have…
News December 3Featured
Latest Podcasts
Latest Resources
